Introduction to Social Media and Marketing for Events

Our seven-day Social Media Marketing Course equips young people with the digital skills and practical experience needed to promote events, create engaging content, and build an effective online presence.

Participants develop an understanding of marketing principles, branding and audience engagement before progressing to practical content creation, photography, video editing and live event coverage.

Throughout the course, participants gain real-world experience by creating content at live events such as the Glasgow Mela Festival, the Kiltwalk and other community and cultural events. They also have the opportunity to participate in interviews with industry partners that can support their progression into employment or further training.

This course is currently delivered as an LVP programme through Jobcentre Plus, DWP, but can be adapted to work with a range of education, employability and community partners.